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Travel’s creative gap: new research shows why the sector is falling behind on paid social
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Travel’s creative gap: new research shows why the sector is falling behind on paid social

Travel brands trail other categories on Meta and TikTok because they show most travellers the same few ads, on platforms that now reward var

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Travel’s creative gap: new research shows why the sector is falling behind on paid social is one of our current travel picks. Travel brands trail other categories on Meta and TikTok because they show most travellers the same few ads, on platforms that now reward var.

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